Korea's Pantech Aims to Become a Top U.S. Cellphone Maker

South Korean companies are making their mark in US market? Recently it was Samsung, which hits the news as it surpasses Motorola to become the number one mobile phone provider in terms of market share. Now it is Pantech, aiming big in the US market. Presently, holding only 1% of the market share they aim to become one of the top US cellphone provider while the big players like Nokia and Samsung warned a slash in the market.

Pantech Duo C810 Dual Slide phone

Pantech groups' Atlanta based subsidiary has close tie-up with major carrier AT&T and they are now promoting 2 of its handsets. In last quadrant they brought 4 handsets to the market. The main strategy of Pantech Wireless (PWI) are reasonable pricing and its elegant sleek design.

PWI already have some fine pieces of cost efficient handsets in the market. They call their 'C3' as 'world's smallest camera flip' while with a QWERTY keypad 'Matrix' and 'Slate' attracts teenagers. Last october they launched dual-sliding WinMo smartphone 'DUO'. Their costliest phone DUO is just $79.9.

It may take time for PWI to establish as a good brand but the close partnership with AT&T could help them. They are very excited about the upcoming DUO 2, with more sleeker design, better cam and updated Windows Mobile, which is expected to hit the market by early 2009. Read more-forbes.com.